Mixing business & pleasure






While there are numerous elements to exceptional performance, whether that be in sport, business or life in general, the three non-negotiable principles are - INTENTION, ATTENTION AND ATTITUDE.


Performance Principles are a performance consultancy led by renowned golf coach Gary Nicol. Applying lessons learned from over 30 years of coaching highly successful golfers and business people to enhance your development is at the very core of everything we do.


In an ever changing world, it is essential to learn to adapt and adjust in order to realise sustainable improved performance.


Our ultimate aim is to help you on your journey to achieving your aspirations, providing clarity through educational and inspirational programmes and support, whatever your endeavour.


Please get in touch to discuss how we can help.

I N T E N T I O N 


a thing intended; an aim or plan.

In order to make progress with your performance, irrespective of the subject or endeavour, it is imperative that you have a very clear INTENTION

A T T E N T I O N 


awareness; or notice taken of something.

A crystal clear INTENTION allows you to focus your ATTENTION

A T T I T U D E 


a way of feeling or acting toward a thing or situation

A bad ATTITUDE is like a flat tyre, you can't go anywhere until you change it. A good ATTITUDE compliments a clear INTENTION and focused ATTENTION

“ Reading and applying the principles from “The Lost Art Of Putting” changed my game and my life. I can’t say much more than that. ” 

Bob Royak, US Senior Amateur Champion 2019, Georgia USA


W H O 

Based at the stunning Archerfield Links, Gary has been coaching golf around the world since the late 1980s, working with players of all abilities from weekend golfers to winners on the European Tour to Ryder Cup stars and Olympians.

During that time he has learned many valuable lessons which he shares with students and clients from all walks of life.


The intention to learn and develop new skills, is a growth mindset that is shared and applied by high achievers the world over.


Gary’s desire to constantly improve his own knowledge and performance through updating and upgrading skill sets is an attitude shared with everyone associated with Performance Principles

Gary has co-written two international best selling books with one of Europe’s leading Performance coaches Karl Morris.


The Lost Art Of Putting and The Lost Art Of Playing Golf both question conventional coaching “wisdom” and have helped and inspired thousands of golfers from all around the world

Gary Nicol 


European Tour Coach with over 30 years global coaching experience 

Co-founder with Andrew Coltart of  tpegs.com 

Certified Mind Factor Coach

Certified Mind Factor Mindfulness Practitioner

Certified TrackMan Master

Co-author with Karl Morris of the best selling books

The Lost Art Of Putting

The Lost Art Of Playing Golf.

Today’s Golfer Top 50 coach

Andrew Coltart


Andrew is a former European Tour player who turned professional in 1991 after a glittering amateur career.

As a professional, he played in the European Tour for almost 20 years and won numerous times all over the world. 

Andrew represented Europe in the 1999 Ryder Cup where he played Tiger Woods in the final day singles matches in the Battle of Brookline.

On retiring from professional golf, Coltart set up TPEGS, recognised as leaders in corporate golf entertainment with Gary Nicol.

Andrew is also an accomplished golf analyst and commentator for Sky Sports where he has quickly established himself as one of the very best in the business. 

  • 1991 Scottish Amateur Strokeplay Champion

  • 1991 Walker Cup team member

  • 1994 Scottish PGA Champion

  • 1994 & 1997 Australian PGA Champion

  • 1995 Member of winning Dunhill Cup team

  • 1997 PGA Tour of Australasia Order of merit winner

  • 1998 Qatar Masters winner

  • 1999 Ryder Cup team member

  • 2001 Great North Open winner

Karl Morris


Karl is internationally recognised as one of Europe’s leading mind and performance coaches. Since founding The Mind Factor Institute, he has worked with hundreds of athletes in a variety of sports including, football, rugby, cricket and golf.

Karl has coached numerous Major Champions including Darren Clarke, Charl Schwartzel, Graeme McDowell, Alison Nicholas and Karen Stupples.

Karl’s work has taken him around the world training coaches and business people from all walks of life at his Mind Factor Certification courses.

  • Founder of The Mind Factor Institute 

  • Coach to numerous Major Champions

  • Accomplished public speaker

  • Author of “Attention, the secret to you playing great golf”

  • Co-author with Gary Nicol of “The Lost Art Of Putting” and “The Lost Art Of Playing Golf”

  • Host of The Brain Booster podcast


W H E R E 



Performance Principles spiritual and physical home is the state of the art Performance Centre at Archerfield Links, one of Europe’s premier destinations, whilst also offering In person and online coaching and mentoring programmes.

Less than 30 miles from Scotland’s capital city of Edinburgh, Archerfield is located at the very heart of Scotland’s Golf Coast, home to the greatest concentration of Championship courses in the world.


Officially opened by Rory McIlroy in 2014, the Performance Centre has become internationally recognised as one of the finest of it’s kind. Combining the very latest TrackMan and GEARS technology with expert coaching and club fitting, it is easy to see why golfers locally and internationally travel to visit.


In addition to the Performance Centre, there is a world class Spa, two links courses of Championship standard and a wide choice of historic and contemporary, secluded accommodation....all just 40 minutes from Edinburgh along the spectacular East Lothian coastline. It’s all deeply luxurious, yet down to earth.

Regardless of your ability, regardless of your handicap or experience in the game, the premium services offered at the Performance Centre will improve your game.  


Rory McIlroy.


W H Y 


Are you entirely happy with where your golf game or business is at the moment? If not, there is no time like the present to explore and discover what is truly possible not only for the immediate future but with longer term sustainable success in mind.


Whatever your endeavour, it can often be extremely challenging to choose the right path and figure out the best way forward on your own. At Performance Principles, we understand the importance of collaboration and through years of experience we know how powerful working with the right people can be in order to realise your ambitions and aspirations.


To discover how applying the relevant Performance Principles can remove the unhelpful clutter and provide real clarity, please get in touch to arrange a call to discuss how we can help.



W H E N  


It is said that the hardest step to take on any journey is the first one but without that first step there can be no journey, never mind a destination.


It may sound like a cliche but as Gary knows from personal experience that in order to write a book, or in his case two books, you have to start with the first word before you can write a paragraph, chapter or book.


If you feel that now is the time for a new chapter in your golf, business or life in general, please get in touch to arrange a call to discuss making that all important start. Do not underestimate the power of NOW.

My advice is to never do tomorrow what you can do today. Procrastination is the thief of time.

Charles Dickens.

P E R F O R M A N C E   P R I N C I P L E S
The Performance Centre
Archerfield Links
North Berwick
EH39 5HQ
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